Last week we talked about the newest Facebook Algorithm pages. While I was educating myself on the algorithm changes I came across an article from Buzzsumo about 17 things you can do to help with your presence on Facebook. It was pretty useful and promotes some of the things I’ve talked about so I thought I’d share it. The article is titled, “17 Experts Tips On Dealing with The Latest Facebook Algorithm Changes.” Here are the highlights from the article (if you’re interested):
- Get Your Facebook Fans onto an email list
- Practice storytelling with each Facebook post
- Understand what excites your audience
- Make sure your content has context to the reader
- Have a friendly and relaxed approach when posting
- Use Facebook For Lead Generation But Convert On Your Own Site
- Learn how to be more relevant to your customers’ lives.
- Empower your employees to scale your content
- Simply Stop Writing Promotional Posts
- Focus on building relevant, high quality content
- Focus on providing value
- Analyze what’s working and produce more of that
- Create more video content
- Know more about your potential buyers
- Know what works for your audience
- Remove or Adapt Your Promotional Posts
- Diversify your social media platforms
- Become indispensable to your audience