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Do me a favor and go look at your latest print ad. I’ll wait, it’s cool.  Got it?  Okay good.  Now, does your logo / name take up more then 25% of the ad?  If it does then you might wanna head over to our portfolio and tell me what the big difference is between your ads and and the ones we create.  There’s an old marketing adage that says, “No one cares who you are.  They want to know what you can do for them.”  Can you honestly tell me having your company name cover half the ad does that?  Whether it’s a print ad, voice-over work or radio ad copy, we can help.


Print Advertisements are all about capturing someone’s imagination and getting them to put a picture in their mind.  A picture, of course, about your business.  More times than not the picture of what you want to implant is the truth about your business.  When we sit down with someone for the first time to talk about advertising I’m really interested in answering three questions:

  • What is your USP or Unique Selling Proposition?  (Basically, “What sets you apart from the pack?  What do you do that no one else does?”)
  • How did you get started doing this?  (I wanna know where you passion comes from.  Why did you get into this?  Why do you love it?) 
  • What colors do you like? (That one really just helps me)

Answering those three questions sincerely and honestly can pretty much drive a marketing campaign for a quite a while.  Maybe even for the life of your business.  If you don’t have an answer for one of those questions then we will have to figure it out together.  I don’t have a problem with that.  I’m pretty nice.

 

Voice-Overs

I’ve got a voice and I know how to use it.  Need something read?  Maybe a manual or narration?  How about an outgoing voicemail recorded?  Heck, even a radio commercial!  Take a look at our portfolio and see if my voice is what you’re looking for.

I’ve written a few scripts in my day.  Prices for radio copy vary based on length and how many we put together.  We can come up with a whole campaign to last you all year or quick promotional copy for some exciting event you have coming up.  Similarly to Print Ads, we’ll ask you some very important questions including:

  • What is your USP or Unique Selling Proposition?  (Basically, “What sets you apart from the pack?  What do you do that no one else does?”)
  • How did you get started doing this?  (I wanna know where you passion comes from.  Why did you get into this?  Why do you love it?) 
  • What is the purpose of you wanting to do these ads? (This is important and the answer should never be “To make more money.”)

We can also create a YouTube account and put your address and name over a video.  Something that could potentially look great on your website!  Just sayin’….