Business

Penguin 2.0 is Google's new algorithm for delivering search results.  It delivers a bunch of updates to how Google ranks websites on the world-wide web.  The funny thing is that the Penguin 2.0 update is utilizing things that I've been talking about for a while.  The first time we talked about being sincere with your online presence.  Then I showed you some important stats about the benefits of blogging.  Then we talked about the importance of local businesses who blog.[...]

I almost titled this article, "The Most Successful Business Doesn't Mean The Best Business (At Least To Me)" but then I decided to take a little different approach.  I've been thinking a lot lately about my motivations and what exactly motivates me.  I usually, to a fault, try to funnel down my own personality so that I know how to deal with myself, business and life (in general) better.  Sometimes I[...]

The guys at Reach Local (via Marketing Profs) have posted an infographic about the seven-types of Social Media fans.  While you've probably seen a bunch of these, some of which can be pretty humorus, Reach Local goes one step further to explain how businesses can reach each type of Social Media user.  If you've checked out the infographic and you still want a little more information, you can also check out[...]

The idea of failing can be scary for a lot of people.  Failing in business can be extra scary and carry extra consequences.  It can be scary when you've invested your money in something and can potentially lose it.  It can be scary when you think about the amount of time you're not spending with family and friends, that you'll lose.  It's reasons like this that it took me over[...]

I was listening once to a Jeffrey Hedquist teleseminar.  I really like Hedquist because he's a bit honest when it comes to advertising.  He's one of those guys (to me) that said it 'how it is.'  A bit of a Gordon Ramsay type, with a little more tact.  He primarily focus' on radio but I don't see a reason why it shouldn't apply any type of advertising. During the teleseminar[...]