Blog

An article came up on Marketingprof's today about the impact of blogging and the resulting website traffic.  Take a look at the graph below and you'll see what I mean.  According to HubSpot (via MarketingProf's): On average, companies that publish 15 or more blog articles per month generate five times more Web traffic than companies that don't blog at all, and those that blog 9-15 times per month generate three times more[...]

The Problem! Do you have a small business?  How about a medium sized business?  Word-of-mouth can be great but at some point business will start slowing down.  Furthermore, how are you suppose to get new customers to get positive Word-of-mouth started?  How are you suppose to get people in the door?  If you had an unlimited amount of money you would think about hiring someone to do some outside sales.[...]

Found an article today about how to more effectively engage your Facebook fans. It provides 9 'tips' to help you get your clients to remember who you are! Sound weird? Let's lay some groundwork before we get to the 9 tips: Primarily I would like to talk about the amount of sincerity that goes into your social media. The point of social media is to engage your customers and potential[...]

This is more of a fun one than anything else but I stumbled across an archive of Vintage Advertisements.  If you scroll down a little and look on the left you can see that you can sort ads by the year and even decade.  Farthest one back goes to the 1652 (and it's for coffee too!) Check em out for some sweet inspiration for your next ad...or check 'em out[...]

Logo's are a funny thing.  As you can see in this BuzzFeed article, some of the most iconic logo's didn't cost a cent.  Other's might seem ridiculous a little high.  I thought it was real interesting to find that Coca-Cola never paid for their logo.  Pepsi seems about right.  I remember when people were freaking out over the logo back in 2008.  What I think is important to understand while[...]