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I almost titled this article, "The Most Successful Business Doesn't Mean The Best Business (At Least To Me)" but then I decided to take a little different approach.  I've been thinking a lot lately about my motivations and what exactly motivates me.  I usually, to a fault, try to funnel down my own personality so that I know how to deal with myself, business and life (in general) better.  Sometimes I[...]

This is a case of social media going right!  As Adweek puts it, "Brands often freeze up when they're criticized on Facebook."  I even talked (or at least reposted) about "The Unhappy Customer" as one of the 7-types of social media users (for business), and how "45% of consumers are more likely to share negative experiences on social media." This is a little tongue-in-cheek, but on October 8, 2013 a[...]

The guys at Reach Local (via Marketing Profs) have posted an infographic about the seven-types of Social Media fans.  While you've probably seen a bunch of these, some of which can be pretty humorus, Reach Local goes one step further to explain how businesses can reach each type of Social Media user.  If you've checked out the infographic and you still want a little more information, you can also check out[...]

The idea of failing can be scary for a lot of people.  Failing in business can be extra scary and carry extra consequences.  It can be scary when you've invested your money in something and can potentially lose it.  It can be scary when you think about the amount of time you're not spending with family and friends, that you'll lose.  It's reasons like this that it took me over[...]

We posted K-Mart's "Ship My Pants" a while ago. Looks like they're still going strong. Here's K-Mart's new commercial titled "Big Gas Savings"