This one’s a kinda of weird “Marketing Gold” but I thought it was interesting non-the-less. I was browsing through BuzzFeed when an article came up called “One Of The Biggest Con Jobs In Advertising History, Part 2” It involves advertisements for Sugar in the 60’s and 70’s, some of which are just amazing that people believed. I’ve included some of my ‘favorite‘ ads below, but be sure to check out Buzzfeed for all 12 of them:
You can check out “One Of The Biggest Con Jobs In Advertising History, Part 1” which tackles “Lysol” when it was a feminine hygiene product.
About the Author: Tom DuHamel
Hi! My name is Tom DuHamel and I run I Heart Blank, LLC. I started my own business in 2011 but have been making websites since 2002. Before I Heart Blank, LLC I worked for a local radio station in Hackettstown, NJ selling advertising, doing voice-overs and helping local business create compelling advertising and marketing campaigns. When I started I Heart Blank, LLC my goal was to integrate the two things I was most experienced at; marketing and website design. Basically, making sure your website integrates your marketing plan (iconic retention, branding, etc.)
