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10 05, 2012

Your Ideas Are Good…I Promise

By |2017-08-12T04:04:09+00:00May 10th, 2012|Business|Comments Off on Your Ideas Are Good…I Promise

A recent post from Forbes (via Lifehacker) talks about the problems with having too many hands in a pot.  Simply put, "Nothing destroys a good idea faster than a mandatory consensus. The lowest common denominator is never a high standard." It seems to happen to a certain extent on every committee, work meeting and non-profit group I have been a part of. It even happens with bands...I believe they call it creative differences. I find that these 'out of the box' idea's are met with the most 'hostility' by the people who aren't even in that line of work. [...]

12 12, 2011

The Message Is Not The Medium

By |2017-08-12T03:57:31+00:00December 12th, 2011|Business|Comments Off on The Message Is Not The Medium

I've seen my share of people think that the medium is the message.  It's a common mistake that I believe happens too much.  Business owners think that if they have a website then people will come.  Or if they put an ad on the radio then by Saturday people will be knocking down their door.  I beg to differ.  What's on your website that will compel people to use your services?  What is the compelling content of your radio ad that shows people why they should be knocking your doors down? I recently had a friend call me to ask me [...]

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